CASE STUDY

Jorgensen

Rebrand & Website

Company Overview

Jorgensen Flooring is a multi-generational, locally owned and operated contracting business serving Washington since 1979.

Observation

With the core of their business mainly coming from partnerships with large companies the leadership looked to serve customers directly as a main competitor in the flooring industry.

Resolution

The goals were simple; generate qualified leads straight from the website by improving interaction, experience, variety of products, and options for services on the website. Drive qualified traffic to the new website through the implementation of SEO and other digital marketing tactics.

Tilladelse created a new brand look to emulate the Jorgensen heritage through a fresh modern aesthetic—elevating their image to a high industry standard. Since delivering on the new brand and website, Jorgensen Flooring has received very positive feedback and is exceeding their lead generation goals. They have a new brand along with a simple to use, engaging new website to facilitate their audiences needs.