Web Design Basics
Website design is commonly expressed as building a website, but this some-what misses the point as to what web design really is. Design is the step prior to actual development and is, in our opinion, essential for the success of your company’s online presence in and around Everett.
We believe in a very intentional design layout process to implement the ideal interactions for your customers. This layout process is referred to as (UI) user interface design and is a large part of the (UX) user experience. Intentional planning ensures you hit the mark when building a new website and this requires a thorough design layout process.
These design plans will start as wireframes and grow into full designs laid out by a web designer. Other companies cut corners and don’t do a detailed layout before beginning the development process.
Why Great Web Design
Will Help
Your Business
In our opinion, every touchpoint with your customers is a precious moment in time, and we work hard to capture these moments to make the most of each opportunity. When creating a website, elevated design thinks through the entire digital experience from the customer’s perspective.
Great questions to ask as you begin re-imagining the user experience and online presence: Is each interaction clear and obvious so that the customer will find what they seek quickly? Does the information provided answer the most frequently asked questions for your business? Will the customer feel connected to the product or service while not being distracted by too much detail or clutter? Are the next steps obvious to understand for your customer and can they engage easily?
What Separates Tilladelse From Other Web Design Agencies in Everett
Tilladelse creates an experience that elevates your business in Everett above the competition. The entire journey starts with a thorough discovery process. We take the time to learn about your business and what sets you apart from everyone else.
ONBOARDING DISCOVERY PROCESS
What You Can Expect.
Our Process for Custom
Web Design
- 1.Discovery
- 2.Discover Marketing Opportunities
- 3.Brand Aesthetic Development
- 4.Content Creation
- 5.Content Review
- 6.Key Page Design
- 7.Initial Design Review
- 8.Finalize Web Design
- 9.Web Development on Staging Server
- 10.Integrate Analytics and Marketing Tools
- 11.Final Review
- 12.Launch
- 13.Maintenance
Your new website will focus on the most important areas that include strong aesthetics, user engagement, built-in marketing tools and technical SEO implementation. This focus provides a decisive advantage for your business.
We never take a templated approach to ensure you stand out from your competition. Again, every online engagement with your customer is precious, and we want to capitalize.
At Tilladelse, we never use templates to build your business's website. We believe your company stands alone and that your online presence should well represent the spirit of your business. It is unique, and you deserve a fantastic website that stands out among the crowd in Everett.
How Does This
Translate Into
Growth?
Your goal for website traffic is to ensure your customers take intentional next steps while browsing
As a business, the most important thing to consider is efficacy. Does your website help your business move forward effectively and efficiently? Tilladelse starts by clarifying the goals for your new website and then distilling those goals into a practical design.
Tilladelse strives to clarify each customer's journey while investigating.
The key areas to consider include:
- 1.Clarity of messaging
- 2. Building landing pages that engage customers coming from email marketing, social media, Google and Facebook ads
- 3. On page experience that has the right amount of call-to-action to elicit next steps
- 4.Providing the right content at the right time to help answer customer questions and build trust
- 5. Provide the appropriate engagement including chat, forms, calls, and text
- 6. Follow Search Engine Optimization (SEO) best practices to help drive organic traffic
A good CMS (Content Management System) will make future changes fairly simple for web page design. When it is time to update a blog or change some written content or imagery, the use of a CMS is extremely helpful.
Tilladelse builds most sites in WordPress because it is open source and well supported. WordPress represents more than 62% of all websites built on a CMS and has a robust range of capabilities with the coding language, PHP.
Intentional & Beautiful Web Design in Everett, WA Our custom website design features:
Professional designers that provide professional web designs that are custom
Authentic visuals and not just a bunch of stock imagery
Get found on search engines when people are looking
Analytics integration to keep you from guessing how things are going
Digital marketing specialists to ensure your site gets qualified traffic after the launch
Responsive design to ensure customers can efficiently use your site on each screen size including mobile devices
Custom development utilizing the most popular CMS (website builder) to provide the exact experience your customer expects while maintaining the flexibility to make changes quickly
