Smyth Landing rebrand
Introduce Smyth Landing to local business professionals looking for a base of operations.
To well represent what the location has to offer to the up and coming entrepreneurs.
Identify the who, why and how of Smyth Landing’s target audience.
Leverage key insights to develop a visual identity, including web design and logo design, that is authentic to Smyth Landing and focuses on the items of importance for their audience.